Premium Butter Goods apparel blending classic skateboarding aesthetics with authentic Australian street style.
Founded in Perth, Australia in 2008, Butter Goods brings a distinct down-under perspective to skateboarding's apparel landscape. Their collection seamlessly merges classic 90s skate aesthetics with subtle nods to hip-hop, jazz, and counterculture movements that influenced skating's visual language. The brand's co-founders, Garth Mariano and Matt Evans, built Butter on the foundation of creating gear they actually wanted to wear – prioritizing quality fabrics and thoughtful designs over hype-driven drops. Their signature quarter-zip fleeces and heavyweight hoodies provide the perfect layering options for Richmond's variable seasons, from crisp morning sessions at Texas Beach to late-night street missions downtown. Butter's graphic language draws from vintage advertising, album covers, and obscure cultural references, creating pieces that stand apart from mainstream skateboarding's visual tropes. Their cut-and-sew program delivers baggy pants and relaxed overshirts with attention to detail more common in high-end menswear than typical skate brands. Butter's video output, including collaborations with filmmakers like James Whineray, showcases a distinctly smooth approach to skating that aligns perfectly with their apparel aesthetic. Unlike brands that emerged directly from American or European scenes, Butter brings Australia's unique skateboarding perspective – blending technical precision with casual style in a way that resonates perfectly with Richmond's own diverse skate culture.
